At GivingTuesday, we’ve always known that generosity is a source of boundless joy. The act of giving, driven by empathy and compassion, brings immense happiness to the giver, the recipient, and anyone who witnesses that act of generosity. It’s a beautiful cycle that leaves us with one resounding truth: when something fills your heart with this much joy, you can’t help but want to do it again.

As we approach this year’s GivingTuesday, we invite you to reflect on how you can center joy in the design of your campaigns. Let’s embrace the happiness that giving brings and inspire others to do the same. Together, we can create a global activation that reaffirms that joy-driven giving is a force for positive change. Share your stories, inspire your communities, and let’s make this GivingTuesday a celebration of the pure, unadulterated joy of giving. Please help us save the lives of children with cancer.